Raluca Frumușelu is Senior Marketing Manager Coca-Cola at The Coca-Cola Company and a passionate believer in the power of brands to create meaningful connections with people. With more than 10 years of experience in marketing and brand building, she has led initiatives spanning strategy, innovation, communications, and consumer engagement. Curious about culture, consumer behavior, and the ideas that shape conversations, she values creativity that not only captures attention but also drives real impact.