Daniela is a seasoned communication professional with 16 years’ experience in PR and marketing, driven by a belief that passion fuels progress. She has partnered with leading entertainment, technology, retail, and events brands, delivering strategies that connect globally and resonate locally.
For the past eight years, she has led regional communications for PlayStation across nine markets — Romania, Bulgaria, Serbia, Albania, Moldova, Montenegro, North Macedonia, and Cyprus — bringing valuable local insights that strengthen the brand’s relevance as the global leader in digital entertainment.