Andrei is a customer- centric global marketing leader with over 20 years of experience across FMCG, fashion, e-commerce, and tech. He has held management and leadership roles at Zalando, Mars, Carlsberg, and SAB Miller, worked as an independent consultant and strategy trainer, and is currently leading a global team at ASM. Throughout his career, Andrei has driven brand growth, digital transformation, and market expansions across many regions with a strong focus on building human-centric, impactful brands.